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How to prepare for a webinar in the new technology industry?
Webinars have a relatively short history, having emerged with the development of Internet technology and video conferencing tools. The first video...
HealthTech in the media. How to practically create a good press release?
When communicating with technology startups, it is worth betting on longer content, such as a press release, in your efforts. An article or a...
How Do You Engage the Community? Organize Online Challenges!
Building a community around the brand is one of the most important tasks a company has to face today. Customers are becoming more demanding, less...
Video Animations—Why Should You Make Them?
Are you creating a new product on the market? Is it a novelty, an innovation that will require additional work from you, such as explaining the...
Do You Want to Raise Funds as Part of the Crowdfunding Equity Campaign? Don’t Forget to Communicate!
Equity crowdfunding is gaining popularity every year. According to the forecasts of the research company Technavio, the value of the global...
Create Your Personal Brand! But How Do You Find the Time?
Since the beginning of my professional life, I have been struggling with a constant lack of time. I’m so curious about so many things, and I would...
How to Prepare for Participation in Trade Fairs?
Finally, the opportunity to participate in fairs and conferences is back. Forecasts indicate that in 2022 there will be a gradual return to the...
The Curse of Knowledge in Practice
Has it ever happened to you that someone asks you how to prepare something, and you are surprised that this person does not already know? You get a...
Communication for the Success of Innovation Development
Innovations, startups, IT industry—these are such powerful words. The search for the first Polish unicorn continues! However, creating a...
Every Customer Is Your Showcase
Whether you realize it or not, it's who you work for and how you work that matters. Every customer is your showcase! Depending on the role you play...