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The Era of Leonardo da Vinci is Over: How to Succeed in the Med and HealthTech Industry
Last year, I created the HealthTech of the Week series as a way to highlight exceptional Polish projects that combine new technologies with medicine...
Health Tech of the week: Help people with depression using Virtual Reality
VR TierOne is a Polish technological company that enables the treatment of depression and anxiety using virtual reality. They've been listed among...
How was the Strong Women in IT 2023 report created?
Recently, I put a lot of effort into creating the Strong Women in IT 2023 - global edition report, which premiered in September. Today I would like...
How to prepare for a webinar in the new technology industry?
Webinars have a relatively short history, having emerged with the development of Internet technology and video conferencing tools. The first video...
HealthTech in the media. How to practically create a good press release?
When communicating with technology startups, it is worth betting on longer content, such as a press release, in your efforts. An article or a...
How Do You Engage the Community? Organize Online Challenges!
Building a community around the brand is one of the most important tasks a company has to face today. Customers are becoming more demanding, less...
Video Animations—Why Should You Make Them?
Are you creating a new product on the market? Is it a novelty, an innovation that will require additional work from you, such as explaining the...
Do You Want to Raise Funds as Part of the Crowdfunding Equity Campaign? Don’t Forget to Communicate!
Equity crowdfunding is gaining popularity every year. According to the forecasts of the research company Technavio, the value of the global...
6 Things to Keep in Mind When Creating a Community
I would compare community building to mountain climbing. In the beginning, often our dream peak seems distant and difficult to reach. But with each...
How Do You Build a Community Around a Brand to Sell More?
I've always believed in groups. It’s in groups where important, interesting, and sometimes intriguing topics are discussed. I trusted that there was...
How to Communicate Hardware Products to the World?
Hardware products are associated with things that are very complicated, technical, and inaccessible to most. Of course, advertising is always...
How to Prepare for Participation in Trade Fairs?
Finally, the opportunity to participate in fairs and conferences is back. Forecasts indicate that in 2022 there will be a gradual return to the...
Effective E-commerce Communication in the Media, Step by Step
You create your store or solution for e-commerce. You decide for hours what it will be and what great results it will bring. Finally, there is the...
Discussion Panels – How to Use Their Potential
I often hear during a conference that the discussion panels are boring and do not contribute anything. It's time you can go for coffee, talk to your...
Communication for the Success of Innovation Development
Innovations, startups, IT industry—these are such powerful words. The search for the first Polish unicorn continues! However, creating a...
Why Do I Work in the New Technology Industry?
When I first attended the InternetBeta conference nine years ago, I didn’t expect how much it would change my life. That’s how I got into the new...
The Power of Events – How Events Have Changed My Life
We constantly hear about how we limit our relationships with others in favor of residual conversations on social media. I’m sure there’s a lot of...
What Does IT Promotion Have to Do With a Grocery Store?
What Does IT Promotion Have to Do With a Grocery Store? In April this year, I had the pleasure to speak at the East-Media conference in Bialystok....
