HealthTech of the Week: Not just interactions. How is Medbase redefining clinical decision support?

HealthTech of the Week: Not just interactions. How is Medbase redefining clinical decision support?

The Healthtech of the Week series is not just about innovation. It is primarily about the people who are its recipients and the teams behind the various ideas, implementation, testing, certification, and deployment. In a world where drug decisions are less and less about a single condition and a single drug, the safety of pharmacotherapy is becoming a strategic challenge for everyone. This is where Medbase comes in, a solution born out of the clinical and scientific experience of Scandinavian medicine. We were intrigued by how it shows the real relationship between evidence-based knowledge and the support of doctors at the point of patient care. It is a story of how organizing information is becoming one of the key tools for improving the quality of treatment today.

 

The story of Medbase begins not in a start-up garage, but in an academic and clinical environment. The roots of the project go back to the Karolinska Institutet and Stockholm County Centre, where nearly two decades ago practitioners encountered a very specific problem: the growing complexity of pharmacotherapeutic decisions. Polypharmacy, multimorbidity, and an aging population have meant that doctors and pharmacists increasingly have to make decisions in conditions of information overload and time pressure. 

Medbase was created in response to this gap. From the outset, its ambition was to organize key information on the safety of pharmacotherapy and present it in a form that is useful at the very moment when a clinical decision is made. The idea was not to create yet another database, but a tool that guides the user from risk identification to recommended action, in the spirit of Evidence-Based Medicine. 

– From the very beginning, we knew that it was not enough to describe the risks. Clinicians need clear, evidence-based guidance on what to do next. From the outset, Medbase was intended to be a support at the point of patient care, not just another tab to open after hours. Our databases are alive and constantly evolving, taking into account the dynamics of the field of pharmacotherapy. New data is identified and evaluated for quality and clinical relevance, and then implemented into Medbase resources on a quarterly basis. The process is overseen by a qualified clinical team of physicians and pharmacists specializing in clinical pharmacology with practical clinical and scientific experience, says Sławomir Kmak, Regional CEE Business Development Leader & Head of Operations Poland.

Although people are the most important aspect of every aspect of the work, Medbase does not underestimate the development of artificial intelligence. How has it been applied in their case?

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AI, flexibility, and scalability

The creators of Medbase have taken a balanced, even conservative approach to the use of artificial intelligence, deliberately differing from the prevailing enthusiasm in the healthtech industry. AI algorithms play a supporting role here and are mainly used at the stage of searching scientific publication databases. The core work (including clinical evaluation of sources, content updates, and formulation of recommendations) remains in the hands of a team of experts. As the creators of the solution emphasize, the clinical knowledge on which therapeutic decisions are based must be validated by people, clearly defined procedures, and experience, not by algorithms. This approach strengthens Medbase’s credibility, especially in the context of integration with healthcare systems and clinical responsibility.

At the same time, Medbase has been designed from the outset as a scalable and flexible solution. The platform supports integration with EHR systems, mapping of local drug trade names, and adaptation to the specifics of national registries. An important part of the implementation process is also the training of medical personnel, tailored to the needs of a specific facility or the entire healthcare system.

The company is also actively involved in educational and scientific activities. An example of this is its cooperation with the Supreme Medical Chamber and the NIL-IN Network of Innovators, which has provided training for doctors and dentists. Sharing best clinical practices and experience is considered an integral part of the mission. From a systemic perspective, interoperability is also crucial, as Medbase natively supports standards such as INN, ATC, ICD-10, and SNOMED, enabling efficient cooperation with local registries and IT systems. It is this adaptability that has allowed for implementation in more than 20 countries, including at the level of central healthcare systems. However, this is not the only thing that sets this project apart.

 

Naturalness, locality, and…the future

A distinctive feature of Medbase is its inclusion of natural medicines, dietary supplements, and herbal preparations. The platform offers a dedicated module that analyzes their efficacy, safety, and potential interactions with prescription drugs. In everyday clinical practice, this area is often overlooked, even though it has a real impact on the safety and effectiveness of treatment.

– If we want to talk about the real safety of pharmacotherapy, we cannot ignore the fact that patients combine different forms of treatment. Our task is to take this context into account in our risk analysis, rather than pretending that it does not exist. What is more, the same reasoning applies to other databases that comprehensively support all areas of pharmacotherapy safety based on the latest knowledge, explains Sławomir Kmak. 

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The Healthtech of the Week team couldn’t help but ask about plans for the future. Medbase’s mentoring by IMiD and the University Clinical Center in Gdańsk opens a new stage of dialogue with the Polish healthcare system. As the founders emphasize, this is an opportunity to better understand the local needs of clinicians and further adapt the solution to market realities. 

The conclusions drawn from participation in the MCSC and the jury’s opinions confirmed the chosen direction of the project’s development and strengthened Medbase’s position as a substantive partner. Strategically, the company aims to become a tool supporting all pharmacotherapeutic decisions – both in Poland and in Europe, based on the experience gained in the Nordic markets, where Medbase already functions as part of the system infrastructure. Something tells us that this extremely interesting innovation will soon gain momentum with the forecasted trends in medtech for 2026. 

Stay tuned for more in the “HealthTech of the Week” series, where we’ll continue to uncover fascinating stories from the world of medical technologies that are changing the face of healthcare. If you’re working on an innovative project in the field of new technologies and medicine or want to recommend an interesting solution, contact us at: [email protected].

HealthTech of the Week: Marina Gerner, author of The Vagina Business, on the barriers and opportunities for femtech entrepreneurs

HealthTech of the Week: Marina Gerner, author of The Vagina Business, on the barriers and opportunities for femtech entrepreneurs

Femtech remains a hot topic in the medical industry, one that has also dominated the Healthtech of the Week series. Recently, I had the opportunity to speak with Marina Gerner, a British financial journalist and columnist who has long covered issues of innovation, investment, and equality. Her book The Vagina Business breaks taboos and reveals how the lack of understanding of women’s perspectives in medicine, technology, and business has been blocking the development of essential innovations. It is also an important contribution to the conversation about a sector that addresses the needs of half of society, yet for decades has been marginalized by both researchers and investors.

 

Anita Kijanka: As a financial journalist, you’ve written about various industries – what made you decide to dedicate an entire book specifically to femtech? Was there a particular 'eureka’ moment?

Marina Gerner: I’m a journalist, and when I first set out to write about innovation centered on women’s bodies, I was told it was too “niche.” Still, I kept pushing until, in 2020, I published a piece in Wired magazine that went viral: We need to talk about investors’ problem with vaginas. It captured the hesitation summed up by one venture capitalist who said, “I don’t want to talk about vaginas in my Monday morning partner meeting.”

What enraged me was realizing that the reason we lack the innovation women urgently need isn’t because it’s impossible, but because there’s a lot of stigma around these issues–not just in the investment world, but also among researchers, nonprofits, and everywhere else. So I decided to put my energy into writing a book that would bring femtech to the mainstream.

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What surprised you most during your research for the book – was there a story or statistic that completely changed your perspective?

Women are 50% more likely than men to be given a wrong diagnosis after a heart attack. That’s because our medical system was built around the male default. It was only in 1993 that women and people of colour were officially included in US clinical trials by the FDA. Today, the heart attack symptoms of women are still considered “atypical”–and we urgently need to close those gender data gaps.

 

How does the lack of diversity in clinical research affect the development of products for women, and how can this be changed?

The industry I write about is known as “femtech” – people sometimes ask me: ‘Why do you write about FemTech when there is no such thing as MenTech?’. 

The reality is that most of our stuff, whether objects of tech, has overlooked women in their design: protective clothing for healthcare workers, seat belts (don’t take boobs into account), and smartphones–even pianos have been designed for male bodies.

To design better products for women, we need to close the gender data gaps in healthcare and have more women involved in the design process itself. And that means inspiring young girls into STEM early on and making workplaces more inclusive.

In The Vagina Business, I wrote about a study led by Rembrand Koning at Harvard Business School, which found that patents with all-female inventor teams are 35% more likely than all-male teams to focus on women’s health.

 

In your book, you write about the barriers that female entrepreneurs in femtech face. Do you have any advice for women who want to start a startup in women’s health? Where should they begin?

Start by reading The Vagina Business! It will give you an overview of the space and insights from key players in the space. I write about how to find “unmet needs” and I explain the investment space–so there’s a lot of hands-on advice for aspiring founders.

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Which countries or regions do you consider pioneers in creating friendly regulations for innovations in women’s health?

It really depends on what kind of regulation we’re looking at. The EU is stricter on data privacy, for example, which can make life harder for innovative companies, but I would say that’s a good thing.

When it comes to regulation around the ingredients of period products, for example, I have yet to see a country step up to make sure that period products are tested thoroughly. 

 

How do cultural differences between the countries you researched affect the acceptance and development of femtech technologies? Are there countries that could serve as a model for Poland in this regard?

It really depends on the specific product and context being discussed. Broadly speaking, the US has a great culture of entrepreneurship and the best funding opportunities, but there are political headwinds to progress in women’s health. 

I think scrappy entrepreneurs, who have a clear vision, can succeed in Poland as long as they know their target market, regulatory context and how to run a business. I’d recommend connecting with other femtech entrepreneurs online to see what’s happening around the world.

 

Are you already working on your next project? Will you remain in the femtech space, or do you plan to explore other topics related to equality?

I’m focused on public speaking at the moment. I talk at conferences, festivals, universities, and companies about our need for more innovation in women’s health. I’m also posting on LinkedIn and Instagram.

I do have an idea for the next project, but I’m not ready to talk about it yet–stay tuned!

Stay tuned for more in the “HealthTech of the Week” series, where we’ll continue to uncover fascinating stories from the world of medical technologies that are changing the face of healthcare. If you’re working on an innovative project in the field of new technologies and medicine or want to recommend an interesting solution, contact us at: [email protected].

HealthTech of the Week: Wearables, AI and telemedicine – directions for healthcare development through the eyes of Janusz Kowalski, organizer of MEDmeetsTECH

HealthTech of the Week: Wearables, AI and telemedicine – directions for healthcare development through the eyes of Janusz Kowalski, organizer of MEDmeetsTECH

The next conversation in the Healthtech of the Week series is not just another look at the development of medtech. It is a conversation about how the development of artificial intelligence has allowed us to spread our wings and create things that were once only dreams. Janusz Kowalski, founder and organizer of the MEDmeetsTECH conference, which has been connecting the world of medicine with technology and business for years, talks about the most important innovations of recent years, the maturity of the medical startup ecosystem in Poland and Europe, as well as the challenges facing the industry.

 

We began our conversation with AI, as the growing importance of artificial intelligence raises questions about its role in the therapeutic process. As our interlocutor emphasized, the consensus among specialists is clear: AI will not replace doctors, but will become their indispensable support. It is a tool that, in the hands of a qualified specialist, can increase the effectiveness of treatment, but it cannot function in isolation from human knowledge, experience, and empathy. In medicine, the doctor-patient relationship remains paramount, and artificial intelligence should be seen as a catalyst for improving the quality of care, not a substitute for clinical decision-making.

The second area highlighted by our guest, which has had a huge impact on the medical industry in recent years, is robotics.

– The development of robotic surgery systems has revolutionized the approach to many procedures, enabling operations to be performed with unprecedented precision. In Poland, too, we are seeing increasingly widespread implementation of this technology, confirming that it is no longer the preserve of the most developed markets. Medical robots not only increase patient safety, but also shorten recovery times and reduce the risk of complications – explains Janusz Kowalski.

We must not forget about telemedicine, which became a necessity during the pandemic and is now slowly becoming a permanent part of the healthcare system. Remote consultations, health monitoring, and quick access to specialists give patients more control over their treatment. Doctors, on the other hand, are given tools to manage their time and resources more effectively. Telemedicine increases the availability of services, especially for people in smaller towns, and also contributes to reducing system costs.

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The maturity of the medical startup ecosystem

The current state of the medical startup ecosystem in Poland and Europe deserves special attention. It can be said to be highly mature, as evidenced by growing investor interest, access to grants and acceleration programs, and an increasingly better understanding of the specifics of the healthcare sector by the innovators themselves. However, the most successful projects are those that can realistically respond to the needs of patients and doctors, rather than just demonstrating attractive technological solutions.

– Polish startups do not lack innovation, creativity, or talent. The challenge is rather perseverance and access to stable financing that would allow them to survive the most difficult phase of commercialization. Many creators emphasize that in order to successfully establish themselves on the international stage, not only funds are necessary, but also resilience to failure and determination in long-term action, says the founder and organizer of MEDmeetsTECH.

And although the medical sector has traditionally been considered conservative and reluctant to embrace new developments, recent years have shown that it is becoming more open to cooperation with innovators. Conferences such as MEDmeetsTECH play a special role here, bringing together technology entrepreneurs with doctors, scientists, and investors. It is at the intersection of different perspectives that the most valuable solutions are born.

As Janusz Kowalski emphasizes, the key characteristics of HealthTech leaders are openness to change, curiosity about the world, and a willingness to constantly seek new solutions. Keeping track of trends, drawing inspiration from the experiences of other industries, and the ability to adapt are essential to effectively lead an organization and keep pace with the pace of transformation. In this industry, it is a proactive attitude, not just technology, that determines success. And cybersecurity, too.

 

Challenges and the future

However, the growing role of new technologies in healthcare is not without risks. The greatest concern is the security of medical data, which is some of the most sensitive information about a patient. Patients should have full control over who has access to their data, when, and to what extent. Only by ensuring an adequate level of information protection can the development of artificial intelligence, telemedicine, and analytical systems be seen as a positive step towards modern and secure healthcare.

What else will be trending? According to our interviewee, in addition to artificial intelligence and robotics, the development of wearable technology and personalized medicine will have a significant impact on medicine in the near future. Devices that monitor heart function, physical activity levels, and biochemical parameters allow doctors and patients to keep track of health status on an ongoing basis, which promotes prevention and early detection of diseases. Personalized medicine, in turn, uses genetic, environmental, and lifestyle data to tailor therapy to the individual needs of the patient, increasing the effectiveness of treatment and minimizing the risk of side effects.

– However, it is worth noting that the industry is likely on the verge of a technological revolution, the full extent of which we do not yet know. Ultimately, the development of the HealthTech industry is not driven solely by technology, but also by the people behind the innovations. It is passion, belief in science, and curiosity about the world that keep leaders searching for new avenues of development despite the difficulties. Conferences such as MEDmeetsTECH show that exchanging experiences, discussing successes and failures, and building networks are of great importance for shaping the future of the sector – says the conference organizer.

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Healthtech of the Week has repeatedly shown in its series that technology will be ubiquitous in the medicine of the future, but its value will depend on whether it remains at the service of patients and doctors. This combination of knowledge, experience, and innovation forms the foundation of modern healthcare, in which people and technology coexist in harmony, responding to the greatest challenges of our time.

We would like to invite you to the 20th anniversary edition of the MEDmeetsTECH conference, which will take place on December 4, 2025, in Warsaw. This year’s program will include a session on communication, market know-how, presentations of qualified startup projects, and debates with representatives of public institutions.

More information: https://medmeetstech.com/

Stay tuned for more in the “HealthTech of the Week” series, where we’ll continue to uncover fascinating stories from the world of medical technologies that are changing the face of healthcare. If you’re working on an innovative project in the field of new technologies and medicine or want to recommend an interesting solution, contact us at: [email protected].

HealthTech of the Week: Innovation World Cup Series and MEDICA Start-up COMPETITION – A Global Springboard for Medical Start-Ups

HealthTech of the Week: Innovation World Cup Series and MEDICA Start-up COMPETITION – A Global Springboard for Medical Start-Ups

In the first September edition of Healthtech of the Week, we are pleased to present a conversation with someone who has been observing the dynamics of the medtech sector from the inside. Dr. Sonja Sulzmaier from the Innovation World Cup team speaks about the program’s mission, industry trends, and opportunities for innovators. Among the program’s initiatives is the MEDICA Start-up COMPETITION, dedicated to young companies in the fields of medicine and health technology. Registration is open until the 12th of September. We also discussed the growing impact of femtech and the challenges of certification.

 

Our interviewee is the Managing Partner at Navispace and Techpreneurs GmbH, the company behind the Innovation World Cup – a global open innovation platform connecting startups and innovators with leading technology companies. She has over 20 years of experience in business development, innovation strategy, and entrepreneurship. She also serves as Chairwoman of the Federal Commission for Startups and Founders at BVMW, where she supports the growth of entrepreneurship in the SME sector.

 

Anita Kijanka: How did the idea of the Innovation World Cup come about?

Dr. Sonja Sulzmaier (Innovation World Cup): The Innovation World Cup Series is an international platform supporting start-ups, scale-ups, and smaller tech companies. Our goal is to empower innovators to present their solutions to the global market and establish strategic partnerships with key stakeholders. The program is not limited to healthcare — it also covers smart construction, prop-tech, industrial automation, wearables, mobility, and energy.

To qualify, participants need a functional prototype and a market-entry plan within 12 months. They gain access to business contacts, financial prizes, developer kits, and global visibility.

 

What distinguishes your initiative from other competitions and accelerators?

Our strength lies in close cooperation with major industry events. A prime example is MEDICA in Düsseldorf, the world’s leading healthcare trade fair. As part of MEDICA, we organize a dedicated forum for 100 innovators, offering not only exposure but also real access to investors, business partners, and customers. For medtech start-ups, being present at MEDICA is often a strategic gateway to the global market.

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What elements increase the chances of success in the competition?

The most important thing is clearly articulating the innovation’s value and the product’s development stage. The jury evaluates novelty, uniqueness, and market potential. It’s also worth noting that we run two competitions in parallel. 

MEDICA Start-up COMPETITION – for young companies working on solutions in areas such as AI, medical robotics, or laboratory diagnostics.

Healthcare Innovation World Cup – open to slightly more mature companies (up to 8–9 years old), focused on intelligent medical devices, wearables, VR/AR applications, and technologies supporting cardiology and other specializations.

 

Many start-ups struggle with commercialization. Does the program support this process?

Absolutely. We don’t offer a one-size-fits-all acceleration program, but we do create conditions for direct collaboration with technology partners, corporations, and investors. For example, our long-term partner STMicroelectronics invites selected start-ups into pilot projects or proof-of-concept collaborations.

Through MEDICA, participants connect with distributors from Europe, the U.S., and Asia. In many cases, this sparks internationalization and helps build long-term business relationships.

 

What trends are you observing among applications?

Artificial intelligence is by far the most dominant trend — both in software solutions and embedded in hardware devices. Another rapidly growing area is smart patches: originally for glucose monitoring, but now expanding to cardiological, hormonal, and metabolic parameters.

We also see strong growth in personalized and precision medicine — devices that not only monitor health but also deliver precise doses of medication in real time. This is a direction that could fundamentally transform patient care in the coming years.

 

Femtech is gaining visibility, including in Poland. How do you view this segment?

Femtech is one of the most promising yet still underestimated areas. It’s not limited to menstrual health or menopause but also addresses gender-specific differences in disease symptoms — for instance, heart attack symptoms in women can differ significantly from men. This opens a vast field for innovation in both diagnostics and therapy. More and more start-ups are recognizing this potential, and we actively support their participation in the program.

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Can companies without CE or FDA certification apply?

Yes. Certification is not a prerequisite for participation. If a start-up is in the regulatory process, it’s important to highlight it, since the jury takes this into account. However, consumer products without medical device certification are also eligible.

 

How do you convince companies to join?

The Innovation World Cup is not a typical start-up festival but an international platform that supports internationalization, strategic partnerships, and sales channel development. Its effectiveness is best illustrated by the success stories of companies that began here and are now recognized players in the industry.

Some examples include:

  • Dermanostics – developer of innovative diagnostic solutions for skin cancer,
  • StethoMe (Poland) – producer of an intelligent stethoscope,
  • Samphire Neuroscience (USA) – winner of last year’s edition,
  • Medicube-X (Finland) – start-up developing advanced medical devices.

Detailed stories of these and many other companies can be found in the “Success Stories” section on the Innovation World Cup website.

 

Finally, what’s new at MEDICA this year?

A special highlight of MEDICA will be the Women Leaders in Healthcare program on November 18. This session will focus on the role of female leaders in shaping health innovations and provide a dedicated space for experience-sharing and networking. It’s also worth noting that the Healthcare Innovation World Cup final will take place on November 17, while the MEDICA Start-up COMPETITION will conclude on November 18.


The HealthTech of the Week team is looking forward to the groundbreaking innovations that will be showcased at MEDICA. For more details, visit medica-tradefair.com and join us at the event.

Stay tuned for more in the “HealthTech of the Week” series, where we’ll continue to uncover fascinating stories from the world of medical technologies that are changing the face of healthcare. If you’re working on an innovative project in the field of new technologies and medicine or want to recommend an interesting solution, contact us at: [email protected].

HealthTech of the Week: Innovation in medicine is a process, not a gadget. A conversation with Dr. Tomasz Maciejewski, Director of the Mother and Child Institute

HealthTech of the Week: Innovation in medicine is a process, not a gadget. A conversation with Dr. Tomasz Maciejewski, Director of the Mother and Child Institute

The guest of the last August edition of the Healthtech of the Week series is someone whose insights not only broaden knowledge but also inspire. For decades, the Mother and Child Institute in Warsaw has been a place where medicine meets technology. Its Director and our interviewee, Dr. Tomasz Maciejewski, proves that the institute not only provides treatment but also actively tests and implements innovations. Its history includes pioneering newborn screening programs, the first gene therapies in Poland, and endoprostheses that grow with the patient. We discussed the state of Polish medtech as well as the upcoming finals of the MCSC Hospital Leadership Innovation competition.

 

But before moving on to the present, let’s go back a few years. The COVID-19 pandemic became a turning point. Before the introduction of telemedicine and AI solutions often faced resistance, with arguments that “it couldn’t be done.” However, the shift to remote consultations, monitoring, and data analysis – forced by sanitary restrictions – revealed that the barriers were more mental than technological. Healthcare professionals quickly realized that digital tools could be a valuable support, easing part of their workload and improving access to care.

– This experience paved the way for the establishment of the AI and Innovation Department at our Institute in 2022 – a specialized unit tasked with connecting the startup and technology world with hospital realities. Its first team members were Karolina Tądel and Wiktor Możarowski. A key element of their work became the Mother and Child Startup Challenge – our flagship competition for young medtech companies – explains Maciejewski.

The first edition covered five hospitals, and later editions expanded further. At the beginning of 2025, the competition underwent a complete rebranding, becoming MCSC Hospital Leadership Innovation. This allowed for a broader formula, extending beyond pediatric patients. Today, the MCSC ecosystem brings together 16 medical facilities from across Poland. The competition is gaining growing international recognition. This year, as many as 90 innovators from all over the world applied – an absolute record.

The entire process is coordinated by an interdisciplinary IMiD team: the Implementation Department – Center for Innovation and Artificial Intelligence. It includes Radosław Nowak, Nikoletta Buczek, Ewelina Tomaszczyk, Monika Dobrzeniecka, and Małgorzata Maj. They act as the “first filter,” helping innovators connect with the hospital. The team also ensures that testing technologies in the facility is done safely, with respect for both patients and data security as well as infrastructure.

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The role of trust in technology

This approach verifies whether solutions are more than flashy demonstrators and actually support staff while fitting into clinical workflows. The interdisciplinary competition Jury emphasizes three key elements: actual clinical usefulness, compliance with legal requirements (including public procurement), and ease of integration with hospital IT systems. Challenges arise frequently – from startups’ and companies’ lack of understanding of the end user, through product-hospital mismatch, to limited scalability and lack of readiness for formal requirements.

According to Dr. Maciejewski, the greatest needs of Polish medicine in terms of innovation include reducing bureaucracy and automating medical documentation, enabling rapid integration of patient data from many sources with predictive modules to support clinical decisions, and developing tools to coordinate care among different specialists while engaging patients in their treatment. IoT solutions and predictive analytics, optimizing resource management can also play an important role here.

 

Time for change – nationwide

We could not miss the question about the future. The Institute’s long-term vision involves the unification and standardization of medical data in Poland, including information exchange formats and terminological dictionaries. This is a prerequisite for AI tools to fully utilize the potential of national resources. IMiD is collaborating in this field with leading international centers, including Mayo Clinic and Karolinska Institutet.

The first major implementation success of the department was the use of VR technology in pediatric surgery in cooperation with CarnaLife Holo MedApp. The project received wide recognition from the medical community and became a symbol of a practical approach to innovation. Since then, the Institute has carried out further initiatives with a common denominator: effectively transitioning from prototype to clinical standard – explains the Director of the Mother and Child Institute.

During our conversation, our guest repeatedly emphasized that innovation is not just an idea. It is a process that must evolve from vision to everyday practice – a point also highlighted in McKinsey and Deloitte reports. This very approach – combining strategic thinking, openness to technology, and close cooperation of the entire IMiD team – makes the Warsaw Institute one of the leaders of Polish healthtech, while the competition becomes a forge of solutions that genuinely transform healthcare. Many of them we have described during the Healthtech of the Week series, and we hope to do so again with innovators from the current edition.

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The 4th MCSC Hospital Leadership Innovation Finals are near

Although the final gala of the fourth edition will take place on October 21, on September 17, the Hospital Innovation Summit – one of the most important events of this year’s competition – will already be held. At the Warsaw Gasworks Museum, company representatives, startups, doctors, investors, and healthcare policymakers will meet. That is when the 10 finalists will present their groundbreaking solutions to a wide audience. In addition to the pitching session, the program includes a debate with public sector representatives, workshops, and networking opportunities.

It is worth noting that participation in the Hospital Innovation Summit is free of charge and open to everyone upon prior registration. All information is available on LinkedIn and on the website www.mcsc.pl

Stay tuned for more in the “HealthTech of the Week” series, where we’ll continue to uncover fascinating stories from the world of medical technologies that are changing the face of healthcare. If you’re working on an innovative project in the field of new technologies and medicine or want to recommend an interesting solution, contact us at: [email protected].

HealthTech of the Week: Towards a digital revolution in healthcare. A conversation with Agnieszka Nowak-Musiej

HealthTech of the Week: Towards a digital revolution in healthcare. A conversation with Agnieszka Nowak-Musiej

Medicine and technology are evolving rapidly—and so is our series. This time in HealthTech of the Week, we want to give voice not only to medtech companies but also to leaders shaping the future of medicine, both in Poland and globally. Our guest this week is Agnieszka Nowak-Musiej, an internist and diabetologist who has been deeply engaged in healthcare quality issues for years. In our conversation, we discussed the digitization of healthcare, patient empowerment, and the directions the system may take in the coming years.

 

Digitization in healthcare is an increasingly common topic—at conferences, in reports, and during strategic discussions. Yet it often sounds more like an ambitious idea than a present reality. From your perspective, what is the sector’s biggest pain point today?

The lack of data integration. Imagine a patient who is seeing several specialists—say, a cardiologist, a diabetologist, and a general practitioner. Each of them has a partial view of the patient, often only from one facility. As a result, therapeutic decisions are made without a full picture. It’s like treating in the dark. We do have the data—but it exists in silos rather than collaborating. Unfortunately, IT systems compete with or simply ignore each other.

 

So it’s not a matter of lacking data, but of failing to use it wisely?

Exactly. I often say—we have plenty of information. It might not always be of the highest quality, but it’s workable. The issue is we don’t know how to use it. There’s a huge amount of medical data, but it’s scattered, and sometimes even useless without broader context. Doctors lack tools that would give them quick access to a patient’s comprehensive medical history. This creates a risk of incorrect therapeutic decisions.

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We’re talking about systems, but at the core of all this is the human being. Do patients have any control over what happens to their data?

Legally speaking, yes. But in practice? Very few patients know where their data goes, how long it’s stored, or who has access to it. Systems are opaque and hermetic. On one hand, we talk about GDPR and security, but on the other, patients have no real influence on how their data supports their care. Yet they should be the owners of that data—not just passive sources of it.

 

How do you assess data security in medical facilities?

It’s still a very difficult issue. Not long ago, there was a case in Poland where cybercriminals breached a company’s IT systems, encrypted the data, and demanded a ransom of several hundred thousand dollars—and that was just the tip of the iceberg. Health data is now one of the most coveted resources and, in my opinion, worth more than money. Yet, healthcare systems are often underfunded in terms of cybersecurity. Sometimes, data is stored locally on outdated servers without proper protections. That’s like keeping a safe in a cardboard box.

 

That’s a strong metaphor. But the point isn’t fear-mongering, it’s about realism?

Exactly. I want to emphasize that technology isn’t just patient apps. It’s the backbone of the system: backend, integration, security, and responsibility. Investing in digitization isn’t a luxury for startups—it’s a necessity if we want the system to work better, faster, and safer.

 

Speaking of startups, what’s currently the biggest barrier to entry into the medtech sector?

Regulations and market access. To launch a medical product, you have to navigate a jungle of certifications—CE, MDR, FDA—which costs time, money, and nerves. Hybrid solutions combining hardware and software face particular challenges. For small teams, it’s often a barrier they can’t overcome without strategic partners. We must also remember that tools exist to improve healthcare processes. Good innovation includes solutions that are true game changers in how care is delivered and how medical personnel work, while significantly improving health outcomes.

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That brings us to the question: What kind of idea has a real chance of success today?

To me, the key is creating tools that genuinely support doctors in decision-making. For example, a system that automatically aggregates and organizes a patient’s medical data from various sources, creating a complete and dynamic picture of their health. The tool should be safe, reliable, and well-tailored to the needs of its users.

 

You also have a personal interest in modern diabetology. Could you tell us more?

I’m fascinated by closed-loop systems—a combination of an insulin pump and continuous glucose monitoring, managed by an algorithm that analyzes data and autonomously adjusts insulin dosing. This is real support for the patient. It reduces the time patients spend managing their condition daily and improves disease control. But it’s important to remember that even the best system can’t replace awareness. It’s still a chronic illness requiring daily engagement.

 

What’s your opinion on popular health trends, like the book “Glucose Revolution”?

It’s an interesting phenomenon. On one hand, I’m glad that people want to learn more about their health. On the other hand, that knowledge should come from reliable sources. Unfortunately, Glucose Revolution contains a lot of information that doesn’t align with medical science. Popular books or influencers often oversimplify complex physiological processes. It’s great when accessible content inspires lifestyle changes, but it becomes dangerous when it leads to harmful actions. A good example is when Doda encouraged people with Hashimoto’s disease to stop taking medications and replace them with supplements. Critical thinking should always accompany us when reading content outside verified medical sources.

 

And finally, how do you see different generations in terms of healthcare innovation?

It’s a fascinating topic. The silver generation often faces a digital barrier—many people (though we shouldn’t generalize) don’t use smartphones or trust apps. For them, simplicity and direct contact are key. Younger generations—like Gen Z—have completely different expectations. For them, it’s natural that everything works online, intuitively, and instantly. And they’re right—if healthcare is to be within reach, technology must be invisible yet effective.

Recently, I mentored a group of students during the Hack na Zdrowie project. The youth designed solutions to support childhood obesity prevention. I was incredibly impressed not only by their creativity but also by their high level of innovation. At the same time, their ideas were highly feasible and could bring significant health benefits in the future.

 

Thank you so much for this conversation, for the insights, and for the heart clearly visible in your approach.

Thank you! I hope this conversation reaches people who have influence over the system and shows that innovation isn’t just a buzzword—it’s a real, human need.

Stay tuned for more in the “HealthTech of the Week” series, where we’ll continue to uncover fascinating stories from the world of medical technologies that are changing the face of healthcare. If you’re working on an innovative project in the field of new technologies and medicine or want to recommend an interesting solution, contact us at: [email protected].